👋 Tips & Insider News The recent ‘Destination Lincolnshire Tourism Awards’ saw businesses coming together from across the county to celebrate their … Lassi Pensikkala selects for you interesting, relevant and useful articles to read from the international, and trusted press. Lassi Pensikkala, International Business Expert and Entrepreneur, has studied Economics, Psychology and Sociology at… Continue reading Business Success: West Lindsey scoops 11 out of 15 Awards at Business Success at Destination Lincolnshire Tourism Awards
Business

Amer Experience Business Consulting is an international business development and cross-cultural consulting initiative led by Finnish economist Lassi Pensikkala from the Pacific Coast of Ecuador.
With more than four decades of international experience across Europe and Latin America, Amer Experience helps companies, entrepreneurs, and organizations build trusted business connections between the Nordic countries, Latin America, and global markets.
The consulting combines practical business intelligence, multilingual communication, international marketing, strategic networking, and deep cross-cultural understanding. Clients benefit from real-world experience in international trade, tourism, market development, export promotion, business matchmaking, and relationship building across different cultures and business environments.
Based between Scandinavia and Latin America, Amer Experience supports companies with:
• International business development and market entry
• Cross-cultural communication and strategic networking
• Business matchmaking and partnership building
• Marketing insights and multilingual visibility
• Trade promotion between Latin America and Northern Europe
• Tourism, hospitality, and destination development expertise
• Executive-level international communication and positioning
The strength of Amer Experience lies in combining Nordic professionalism, international experience, multilingual communication, and practical business understanding with modern AI-powered solutions and global networks.
Read here our international business articles and insights,
Business Psychology: Managing Your Stock Market Psychology
👋 Tips & Insider News You can remain steady even though the stock market may feel like a roller coaster. Your emotions don’t have to rule your … Lassi Pensikkala selects for you interesting, relevant and useful articles to read from the international, and trusted press. Lassi Pensikkala, International Business Expert and Entrepreneur, has studied… Continue reading Business Psychology: Managing Your Stock Market Psychology
Business Success: Quevana – Spanish Producer of Fermented Cashew Cheese Enjoys Dutch Retail Success – vegconomist – the vegan business magazine
👋 Tips & Insider News Quevana, a Spanish vegan cashew cheese maker, sells its products in 150 Dutch Jumbo shops and countries such as Qatar and … Lassi Pensikkala selects for you interesting, relevant and useful articles to read from the international, and trusted press. Lassi Pensikkala, International Business Expert and Entrepreneur, has studied Economics,… Continue reading Business Success: Quevana – Spanish Producer of Fermented Cashew Cheese Enjoys Dutch Retail Success – vegconomist – the vegan business magazine
Business Success: 9 Things To Do Before Launching Your Business In 2023
👋 Tips & Insider News 2023 may be the perfect year for starting a business. Check out these nine tips to get started. Lassi Pensikkala selects for … Lassi Pensikkala selects for you interesting, relevant and useful articles to read from the international, and trusted press. Lassi Pensikkala, International Business Expert and Entrepreneur, has studied… Continue reading Business Success: 9 Things To Do Before Launching Your Business In 2023
Business Success: Local entrepreneur finds success with homemade dog treats
👋 Tips & Insider News Samantha Hutchison has established herself as a dog treat expert, creating her own line of healthy treats and dog food called … Lassi Pensikkala selects for you interesting, relevant and useful articles to read from the international, and trusted press. Lassi Pensikkala, International Business Expert and Entrepreneur, has studied Economics,… Continue reading Business Success: Local entrepreneur finds success with homemade dog treats
Business Psychology: ‘I chose God’ – Hobby Lobby CEO explains decision to give away ownership of company
👋 Tips & Insider News The founder of Hobby Lobby says his understanding of the true source of his success is influencing his plans for the future of… Lassi Pensikkala selects for you interesting, relevant and useful articles to read from the international, and trusted press. Lassi Pensikkala, International Business Expert and Entrepreneur, has studied… Continue reading Business Psychology: ‘I chose God’ – Hobby Lobby CEO explains decision to give away ownership of company
Ecuador ja Latinalainen Amerikka Suomen vientikaupan vahvasti lisääntynyt mielenkiinnon kohde
Suuret vai pienet markkinat? Vai onko sittenkin kysymys sopivista markkinoista? Kilpailu suurilla markkinoilla, jonne suomalaiset ensimmäiseksi ryntäävät, on erittäin kova. Varsinkin pienemmät ja keskisuuret yritykset jäävät helposti jalkoihin. Tässä on se dilemma; Suomen viennin kasvattamisessa tarvitaan kovasti myös pienten ja keskisuurten apua, eikö totta? Pienemmät maat ja markkinat sopeutuvat pienelle Suomelle useasti paremmin, vaikka näitä… Continue reading Ecuador ja Latinalainen Amerikka Suomen vientikaupan vahvasti lisääntynyt mielenkiinnon kohde
Business Success: In Just A Few Short Years, Island Brands Has Achieved Widespread Success In Beer.
👋 Tips & Insider News On the back of rapid growth Island Brands are poised to become a national brand by blazing their own pathway in a crowded … Lassi Pensikkala selects for you interesting, relevant and useful articles to read from the international, and trusted press. Lassi Pensikkala, International Business Expert and Entrepreneur, has… Continue reading Business Success: In Just A Few Short Years, Island Brands Has Achieved Widespread Success In Beer.
Business Success: How an online platform with local roots is helping minority-owned businesses grow
Hello Alice co-founder and CEO Carolyn Rodz, left, with co-founder and president Elizabeth Gore. Photo by Cayce Clifford 👋 Tips & Insider News Hello… Lassi Pensikkala selects for you interesting, relevant and useful articles to read from the international, and trusted press. Lassi Pensikkala, International Business Expert and Entrepreneur, has studied Economics, Psychology and Sociology… Continue reading Business Success: How an online platform with local roots is helping minority-owned businesses grow
Business Success: Alabama-Japan relationship celebrated as robust bonds strengthen
👋 Tips & Insider News The Japan-America Society of Alabama dinner recognized six growing companies and honored workforce development guru Ed Castile… Lassi Pensikkala selects for you interesting, relevant and useful articles to read from the international, and trusted press. Lassi Pensikkala, International Business Expert and Entrepreneur, has studied Economics, Psychology and Sociology at the… Continue reading Business Success: Alabama-Japan relationship celebrated as robust bonds strengthen
