New social media sites continue to emerge, new features are added, and algorithms are always being updated, making it tough to keep up with social media best practices.
However, social media is here to stay. According to Instagram, there are more than one billion active users monthly and more than 500 million Stories active every day.
In fact, Instagram Stories are a popular trend that isn’t going away. Pamela Bump, audience growth writer at HubSpot, writes about Instagram Stories in this blog. She says, “Instagram Stories serves as an outlet for brands to creatively show their products, services, or happy customers in action. Branded Instagram Stories also enable audiences to learn more about topics related to your brand’s industry. Helpful and valuable content might also allow prospective buyers to trust your brand more.”
— Read on blog.hubspot.com/marketing/instagram-story-dimensions
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