👋 Tips & Insider News Billionaire Mark Cuban says he followed four rules to get rich, and that anyone can use the same blueprint to make their own … Lassi Pensikkala: “I help you to follow the industry trends. As content curator my job is to collect important data with high-value, and with human touch… Continue reading Business Success: Mark Cuban has 4 rules for making money—No. 4 is – ‘Know your s–t better than anyone else in the room’
Business

Amer Experience Business Consulting is an international business development and cross-cultural consulting initiative led by Finnish economist Lassi Pensikkala from the Pacific Coast of Ecuador.
With more than four decades of international experience across Europe and Latin America, Amer Experience helps companies, entrepreneurs, and organizations build trusted business connections between the Nordic countries, Latin America, and global markets.
The consulting combines practical business intelligence, multilingual communication, international marketing, strategic networking, and deep cross-cultural understanding. Clients benefit from real-world experience in international trade, tourism, market development, export promotion, business matchmaking, and relationship building across different cultures and business environments.
Based between Scandinavia and Latin America, Amer Experience supports companies with:
• International business development and market entry
• Cross-cultural communication and strategic networking
• Business matchmaking and partnership building
• Marketing insights and multilingual visibility
• Trade promotion between Latin America and Northern Europe
• Tourism, hospitality, and destination development expertise
• Executive-level international communication and positioning
The strength of Amer Experience lies in combining Nordic professionalism, international experience, multilingual communication, and practical business understanding with modern AI-powered solutions and global networks.
Read here our international business articles and insights,
Business Success: Retail in 2023 – Lessons From 2022 That Will Drive Success in the New Year
👋 Tips & Insider News Placer.ai talks to WWD about how location analytics can drive sales. Lassi Pensikkala: “I help you to follow the industry trends. As content curator my job is to collect important data with high-value, and with human touch for my readers, and to bring it all to one place. I select… Continue reading Business Success: Retail in 2023 – Lessons From 2022 That Will Drive Success in the New Year
Business: End Of The Year Financial Checklist — 7 Things To Do According To A Finance Expert
Travel News & Books: The holidays are here and with that comes the end of the year. Make sure to not procrastinate on your finances by following these seven tips. Lassi Pensikkala: “I help you to follow the industry trends. As content curator my job is to collect important data with high-value, and with human… Continue reading Business: End Of The Year Financial Checklist — 7 Things To Do According To A Finance Expert
How the digital nomads live? Working online and traveling the world
Digital nomad’s real life How the digital nomads live? Digital nomads work online and travel the world. It all sounds great. But how is it really and how do they make their money? DW Deutsche Welle has filmed and documented a very interesting and pragmatic video about some concrete examples in which the digital nomads… Continue reading How the digital nomads live? Working online and traveling the world
EU Energy Council to decide on a price ceiling for gas
The EU energy ministers will meet at an extraordinary Council meeting in Brussels on 13 December 2022. The only item on the agenda is the European Commission’s proposal of 22 November for a Council regulation establishing a market correction mechanism to protect citizens and the economy against excessively high gas prices. Ann-Mari Kemell, State Secretary… Continue reading EU Energy Council to decide on a price ceiling for gas
Business Success: What Richard Branson’s Most Successful Venture Has Been (So Far)
👋 Tips & Insider News Richard Branson has earned him billions. Lassi Pensikkala: “I help you to follow the industry trends. As content curator my job is to collect important data with high-value, and with human touch for my readers, and to bring it all to one place. I select for you interesting, relevant, and… Continue reading Business Success: What Richard Branson’s Most Successful Venture Has Been (So Far)
Business Success: Sammy Hagar and Guy Fieri Reveal The Two Key Ingredients of Entrepreneurial Success
👋 Tips & Insider News Famed Van Halen frontman Sammy Hagar and Hollywood Walk of Fame Restaurateur Guy Fieri found in each other the complementary … Lassi Pensikkala: “I help you to follow the industry trends. As content curator my job is to collect important data with high-value, and with human touch for my readers,… Continue reading Business Success: Sammy Hagar and Guy Fieri Reveal The Two Key Ingredients of Entrepreneurial Success
Business Success: How to Avoid the Mistakes That Cause Startups to Fail
👋 Tips & Insider News Here are the main reasons most startups fail along with a few strategies you can follow to set your business up for success. … Lassi Pensikkala: “I help you to follow the industry trends. As content curator my job is to collect important data with high-value, and with human touch… Continue reading Business Success: How to Avoid the Mistakes That Cause Startups to Fail
Business Success: Self-Education Proves Successful For Female Entrepreneurs
👋 Tips & Insider News There are countless courses online touting how to start a business. The premise is that through basic educational … Lassi Pensikkala: “I help you to follow the industry trends. As content curator my job is to collect important data with high-value, and with human touch for my readers, and to… Continue reading Business Success: Self-Education Proves Successful For Female Entrepreneurs
Business Psychology: Personality tests can’t be relied on for recruitment
👋 Tips & Insider News With so much discussion right now about attracting and retaining talent, the pressure is on to make sound selections … Lassi Pensikkala: “I help you to follow the industry trends. As content curator my job is to collect important data with high-value, and with human touch for my readers, and… Continue reading Business Psychology: Personality tests can’t be relied on for recruitment