France is back and MAGNIFIQUE! Time to pack the car for a family getaway across the Channel

France is back beautiful flower field in the country side

France is back and MAGNIFIQUE! Time to pack the car for a family getaway across the Channel | Travel expert review about the article in Daily Mail Travel

The article captures very well a travel phenomenon that became especially important during the pandemic years and immediately afterward: the return of the classic European road trip and family getaway. At that time, many travelers were looking for destinations that felt accessible, flexible, scenic, and emotionally comforting after long periods of restrictions and uncertainty.

France benefited enormously from this shift in traveler psychology.

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The article focuses on the idea of rediscovering France through slower travel, regional exploration, family experiences, countryside routes, gastronomy, and coastal escapes instead of only concentrating on major urban tourism. This matched perfectly what many European travelers wanted during that period:

  • more freedom,
  • private transportation,
  • open-air environments,
  • local authenticity,
  • and multi-day flexible itineraries.

France has always had one major advantage in destination management: incredible diversity within relatively short travel distances. Travelers can combine:

  • villages,
  • vineyards,
  • castles,
  • gastronomy,
  • beaches,
  • mountains,
  • countryside,
  • and historic cities

within the same itinerary without needing long internal flights.

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During the pandemic era, this became a huge competitive advantage.

The article also reflects something very important about France as a tourism destination: the country is not only about Paris. Many travelers rediscovered regions such as:

  • Normandy
  • Brittany
  • the Loire Valley
  • Provence
  • Dordogne
  • and the French Atlantic coast

where tourism feels slower, more spacious, and more connected to lifestyle and culture.

From a destination management perspective, France succeeded because it offers both iconic tourism and emotional lifestyle tourism at the same time. Travelers are not only visiting monuments — they are experiencing cafés, markets, villages, wine culture, landscapes, local traditions, and the rhythm of French life itself.

One interesting long-term effect from the pandemic years is that travelers today often spend more time researching meaningful experiences instead of simply searching for “top attractions.” Slow travel, regional discovery, boutique hotels, gastronomy, and road-trip style travel became significantly stronger trends afterward.

Having worked for decades in international destination management and European travel operations, one important reality became very visible during that period: destinations that offered flexibility, authenticity, scenery, and emotional comfort recovered tourism demand much faster. France was one of the strongest examples of this.

Today, France remains one of the world’s most complete travel destinations because it can successfully combine:

  • luxury travel,
  • family tourism,
  • cultural tourism,
  • gastronomy,
  • countryside experiences,
  • road trips,
  • and high-end lifestyle experiences.

For readers interested in exploring the country further, I also recommend visiting France – Best things to do for additional travel inspiration and destination ideas across France.

Additional tips to readers:

I recommend comparing activities, wine tours, cultural excursions, countryside experiences, and regional tours through Viator and GetYourGuide to review traveler experiences, prices, logistics, and available options before booking.

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Warm regards,

Lassi Pensikkala Travel Expert

Lassi Pensikkala

Destination expert & travel writer

Updated 2026 · © Lassi Pensikkala

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About the destination expert
Lassi Pensikkala — With four decades in the travel industry, economist Lassi Pensikkala has worked as a professional travel guide, destination management entrepreneur, and international travel consultant, serving 700+ B2B clients from 55 countries. He is polyglot and his experience spans global mega-events (Formula 1, football world championships, international trade fairs, and congresses) as well as incentives, themed group tours, and tailor-made cultural journeys. This expertise is built over 40+ years as the founder and operator of a destination management company in Germany, Europe and Latin America. He is the author of 37 Europe travel guides, 60 USA and 20 Latin America destination guides, and a growing collection of multilingual Travel Destination Magazines EN ES DE SE FI on AmerExperience.com. Learn more

By Lassi Pensikkala | Economist & Entrepreneur

Lassi Pensikkala is a Finnish travel expert, economist, and founder of AmerExperience.com. He lived in Sweden, 28 years in Germany and resides in Ecuador since 2009, publishing multilingual travel guides and international destination insights.

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