The World Golf Awards, which is held annually, is in its ninth year and celebrates excellence in golf tourism.
Lassi Pensikkala: “I select for you interesting, relevant, and valuable golf related articles to read from the international and trusted press. My focus is on The latest headlines, Women’s golf, and The best golf lessons. As content curator my job is to collect important data with high-value, and with human touch for my readers, and to bring it all to one place.” Lassi Pensikkala, golf insider, and the avid golfer has studied Economics, Psychology, and Sociology at the University of Hamburg, graduated with a Master of Science in Economics MSc(Econ). He is multilingual, speaking English, Spanish, German, Swedish, and Finnish, and is the founder of AmerExperience.com: “I keep my readers up to date with news that interests them and is important to them. This article is worth reading – I recommend it to you.”
Scientists have identified a critical visual behavior in elite golfers known as the Quiet Eye, which significantly impacts performance. This refers to the steady fixation …
Professional golfers' bags are a treasure trove of carefully selected equipment that provides valuable insights into their performance. Beyond the assortment of clubs, tees, training …
This essay delves into three remarkable golf books that cater to diverse interests within the golfing community. "Dream Golf Courses" takes readers on a journey …
Jon Sherman's book "The Four Foundations of Golf" emphasizes the importance of golf-specific fitness for improving performance and overall well-being. Sherman supports his insights with …
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Lassi Pensikkala — With three decades in the travel industry, Lassi has worked as a professional travel guide, destination management entrepreneur, and international travel consultant, serving 700+ B2B clients from 55 countries. His experience spans global mega-events (Formula 1, football world championships, international trade fairs, and congresses) as well as incentives, themed group tours, and tailor-made cultural journeys. This expertise was built over 20+ years as the founder and operator of a destination management company in Germany. He is the author of 37 Europe travel guides, 60 USA destination guides, and a growing collection of world guides on AmerExperience.com. Learn more
By Economist Lassi Pensikkala | International Business Developer | Multilingual communicator | Connecting ideas, people & opportunities across borders | Founder of AmerExperience & Seguros Amer® |
Lassi Pensikkala is the creator of AmerExperience.com, founder of SegurosAmer.com, and an international business developer with over four decades of global experience. Hailing from Finland, Lassi has lived and worked across Europe and Latin America, driven by a deep curiosity for cultures, languages, and meaningful human connection.
He writes regularly, offering thought leadership on topics such as travel, golf, and international cross-cultural business. You can follow his work on Telegram, connect with him on LinkedIn, or read his articles and updates via Google News, Flipboard, and other social media platforms.
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Expertise
• International Business Development
• Creator of AmerExperience.com and SegurosAmer.com
• Strategic consulting for cross-border ventures
• Avid golfer and advocate for golf psychology
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Education
Lassi studied Foreign Trade at the Business College of Turku, Finland, and later graduated as economist MSc (Econ) from the University of Hamburg, Germany, where he also pursued studies in Psychology and Sociology.
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Language skills
Multilingual in English, German, Spanish, Swedish, and Finnish
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Life philosophy
“Live freely, seek knowledge, and be open to the richness of life’s experiences.”
Lassi’s passion for exploration started early. Growing up during the golden era of Rock’n Roll, student movements, and the first moon landing, he experienced the unique Nordic freedom of crossing borders without passports — a freedom that still inspires his global lifestyle today.
For him, true freedom means exploring new lands, embracing diverse cultures, and forming real connections with people around the world.
