7 Companies Hosting Great Virtual Conferences

In April 2020, I attended the two-hour special “ACM Presents: Our Country”. In my pajamas with a bowl of popcorn, I was able to watch Miranda Lambert, Thomas Rhett, and Florida Georgia Line perform from their own living rooms.

And, while the show didn’t have the same top-notch special effects as past country awards shows, it still managed to deliver exactly what I wanted: live country music.

In 2020, many companies have needed to pivot to virtual conferences. HubSpot is no exception — for the first time in nine years, INBOUND, an event hosted by HubSpot, will not be held in-person. Instead, it will be a two-day immersive online experience.

More than likely, we’ll continue to see a rise in virtual conferences over the coming years. It makes sense: Virtual conferences enable you to lower set-up costs as well as cost of admission, and increases the opportunity for people across the globe to attend.

Whether you’re planning on pivoting your own in-person conference to a virtual experience, or simply want to attend a virtual conference in 2020, you’re in luck.

Here, we’ve cultivated a list of seven companies hosting amazing virtual conferences. Best of all, these examples range in size from 50,000 attendees to a few hundred, so you can find inspiration regardless of your budget.

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1. SaaStr Annual

SaaStr Annual is the largest SaaS conference in the world, with over 50,000 SaaS executives, founders, and VCs in attendance. This September, SaaStr will still happen virtually, with over 200 live, handcrafted sessions and featured speakers ranging from Founder and CEO of Zoom to Chief Technology Officer at Shopify.

The immersive experience will include speakers, AMAs, mentoring sessions, and one-on-ones with SaaS CEOs and leaders across the globe, with the goal of helping attendees scale their businesses faster. And, despite being virtual, the conference will still include opportunities to network and learn from peers in the industry.

Fortunately, attending a virtual conference is much cheaper than attending in-person (especially since your company doesn’t also have to pay for travel expenses). In fact, you can attend SaaStr’s event for free with a two-day digital pass to access select live content.

Alternatively, you might purchase the VIP Startup Founders & Execs Pass, or the Investor Pass, for full access and opportunities for networking and mentorship.
— Read on blog.hubspot.com/marketing/companies-hosting-great-virtual-conferences

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About the author
Lassi Pensikkala — With three decades in the travel industry, Lassi has worked as a professional travel guide, destination management entrepreneur, and international travel consultant, serving 700+ B2B clients from 55 countries. His experience spans global mega-events (Formula 1, football world championships, international trade fairs, and congresses) as well as incentives, themed group tours, and tailor-made cultural journeys. This expertise was built over 20+ years as the founder and operator of a destination management company in Germany. He is the author of 37 Europe travel guides, 60 USA destination guides, and a growing collection of world guides on AmerExperience.com. Learn more

By Economist Lassi Pensikkala | International Business Developer | Multilingual communicator | Connecting ideas, people & opportunities across borders | Founder of AmerExperience & Seguros Amer® |

Lassi Pensikkala is the creator of AmerExperience.com, founder of SegurosAmer.com, and an international business developer with over four decades of global experience. Hailing from Finland, Lassi has lived and worked across Europe and Latin America, driven by a deep curiosity for cultures, languages, and meaningful human connection. He writes regularly, offering thought leadership on topics such as travel, golf, and international cross-cultural business. You can follow his work on Telegram, connect with him on LinkedIn, or read his articles and updates via Google News, Flipboard, and other social media platforms. ⸻ Expertise • International Business Development • Creator of AmerExperience.com and SegurosAmer.com • Strategic consulting for cross-border ventures • Avid golfer and advocate for golf psychology ⸻ Education Lassi studied Foreign Trade at the Business College of Turku, Finland, and later graduated as economist MSc (Econ) from the University of Hamburg, Germany, where he also pursued studies in Psychology and Sociology. ⸻ Language skills Multilingual in English, German, Spanish, Swedish, and Finnish ⸻ Life philosophy “Live freely, seek knowledge, and be open to the richness of life’s experiences.” Lassi’s passion for exploration started early. Growing up during the golden era of Rock’n Roll, student movements, and the first moon landing, he experienced the unique Nordic freedom of crossing borders without passports — a freedom that still inspires his global lifestyle today. For him, true freedom means exploring new lands, embracing diverse cultures, and forming real connections with people around the world.

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