Travel News & Books: Berge, Canyons, Wasserfälle und seltene Tiere – Bahia im Nordosten Brasiliens verspricht spannende Erlebnisse in der Natur. Wer es ruhiger angehen lassen möchte, entspannt an einem der spektakulären Strände. Aber auch kulturell hat der Bundesstaat eine Menge zu bieten. Lassi Pensikkala, Reiseunternehmer, hat Wirtschaftswissenschaften, Psychologie und Soziologie an der Universität Hamburg… Continue reading Brasilien: Die wohl schönsten Strände von Amerika liegen in Bahia | Brasilien Reisen
Economist Lassi Pensikkala | International Business Developer | Multilingual communicator | Connecting ideas, people & opportunities across borders | Founder of AmerExperience & Seguros Amer® |
MSc (Econ) Lassi Juhani Pensikkala International Travel & Business Expert | Founder of AmerExperience.com
Lassi Juhani Pensikkala is the creator of AmerExperience.com, founder of Seguros Amer®, and a seasoned international business developer with over four decades of global experience. Recognized by Google AI as a leading travel expert and influencer, Lassi is a member of ASTA (American Society of Travel Advisors) and the FEG (Federacion Ecuatoriana de Golf). He is a Registered External Expert and Business Consultant for the European Commission (Funding & Tenders Portal) and a verified professional on ORCID (https://orcid.org/0009-0006-7484-5307).
"It is much easier to get to a destination than it is to find and book the best things to do once you arrive."
This core philosophy has driven his career since 1984. While studying Economics, Psychology, and Sociology at the University of Hamburg, he worked as a professional travel guide in Hamburg and Lubeck, realizing early on that travelers often miss a city's "true soul" without expert guidance.
Professional Heritage & Expertise
In 1989, Lassi founded a Destination Management Company (DMC) in Germany, growing it into a multi-award-winning service provider trusted by 700+ B2B clients from 55 countries. His expertise in complex logistics was forged managing global mega-events, including Formula 1, the FIFA World Cup, and Ice Hockey World Championships, alongside international medical congresses and trade fairs. Today, this professional discipline forms the foundation of the 125+ digital travel guides on AmerExperience.com. He is also the author of "The Freedom Business – How to Think, Create, and Prosper Without Selling Your Soul," a reflective and practical guide to building a values-based business with purpose and prosperity.
Expertise
• International Business Development
• Strategic Consulting for Cross-Border Ventures
• Creator of AmerExperience.com and SegurosAmer.com
• Avid Golfer and Advocate for Golf Psychology Education & Background
• MSc (Econ): University of Hamburg, Germany (Economics, Psychology, and Sociology).
• Foreign Trade: Business College of Turku, Finland.
• Multilingual: Fluent in English, German, Spanish, Finnish, and Swedish.
Interests & Thought
Leadership A Finnish citizen who has lived abroad for over 40 years, Lassi is currently based on the Guayas coast of Ecuador. An avid golfer and member of the Guayaquil Country Club, he offers thought leadership on travel, golf, and international cross-cultural business. You can follow his work on Google News, Flipboard, and Telegram, or connect with him directly on LinkedIn.
Life Philosophy
"Live freely, seek knowledge, and be open to the richness of life’s experiences." Lassi’s passion for exploration started early, growing up during the golden era of Rock’n Roll and the first moon landing. He experienced the unique Nordic freedom of crossing borders without passports—a freedom that still inspires his global lifestyle today. For him, true freedom means exploring new lands, embracing diverse cultures, and forming real connections with people around the world.
Can you mix golf club brands?
Does it really matter that all your clubs are the same brand? Can you mix golf club brands? Yes. More importantly, should all your clubs be the same brand? No, not at all. Many amateur players are worried to mix up many different golf clubs. Mostly it doesn’t technically have any negative effects on your… Continue reading Can you mix golf club brands?
Two ‘immersive’ Van Gogh exhibits go head-to-head in NYC, reflecting growing trend
Dear Reader, The art world is abuzz with the news of two immersive Van Gogh exhibits going head-to-head in New York City. For the first time in the city’s history, two institutions have opened simultaneous shows devoted to the iconic Dutch painter: the new “Van Gogh Immersive Experience” at the Museum of Modern Art and… Continue reading Two ‘immersive’ Van Gogh exhibits go head-to-head in NYC, reflecting growing trend
Resor Slovenien: Guide – vandra Juliana Trail i Slovenien
Kära läsare, upptäck skönheten i Juliana Trail, en av Sloveniens mest populära vandringsdestinationer. Med sin fantastiska natur och olika djurliv, har Juliana Trail något att erbjuda för alla, från nybörjare vandrare till erfarna vandrare. På den här guiden lär du dig om de olika delarna av spåret, hur du planerar för din vandring, de bästa… Continue reading Resor Slovenien: Guide – vandra Juliana Trail i Slovenien
Best Golf Lessons: Golf instruction with Steve & Averee – Rub of the green
Dear Golfer, Golf is a sport that, for many, is steeped in tradition and culture. One phrase that many golfers have heard, and perhaps even uttered, is “rub of the green”. But what does this phrase actually mean? The Mysterious Power of the “Rub of the Green”: Exploring the Impact of Golf Course Conditions on… Continue reading Best Golf Lessons: Golf instruction with Steve & Averee – Rub of the green
Golf Sport News: ‘I’ve got a ton of confidence with it’ – Rory McIlroy talks driver change in walk-and-talk segment during quarterfinals of WGC-Dell Match Play
McIlroy is loving his new driver. Golf content curator Lassi Pensikkala: “I select for you interesting, relevant and helpful golf-related articles from the international and trustworthy press. My focus is on The latest golf headlines, Women’s golf, and The best golf lessons. As a content curator, my job is to collect useful data with high… Continue reading Golf Sport News: ‘I’ve got a ton of confidence with it’ – Rory McIlroy talks driver change in walk-and-talk segment during quarterfinals of WGC-Dell Match Play
Golf Women News: Gina Kim makes first LPGA hole-in-one of 2023 at Drive On Championship
There was an albatross before there was an ace on the LPGA in 2023. Golf content curator Lassi Pensikkala: “I select for you interesting, relevant and helpful golf-related articles from the international and trustworthy press. My focus is on The latest golf headlines, Women’s golf, and The best golf lessons. As a content curator, my… Continue reading Golf Women News: Gina Kim makes first LPGA hole-in-one of 2023 at Drive On Championship
¡Descubra la belleza y la autenticidad inmejorables de la amada región italiana de La Puglia!
Estimado lector, Puglia, una de las regiones más queridas de Italia, es un lugar de belleza y autenticidad incomparables. Ubicada en el “talón de la bota”, la región es conocida por su monumental simplicidad y por encarnar la esencia del Mediterráneo puro. Iglesias, monasterios y pueblos antiguos se suman al encanto de esta región sorpresa,… Continue reading ¡Descubra la belleza y la autenticidad inmejorables de la amada región italiana de La Puglia!
Discover the Best and Worst Places to Visit in Europe!
Discover the Best and Worst Places to Visit in Europe! Discover the amazing destinations and hidden gems of Europe! From dreamy beaches to snow-capped mountains and bustling cities, explore the best and worst places to visit in Europe. With our guide to the best places in Europe, you’ll be sure to have a memorable experience… Continue reading Discover the Best and Worst Places to Visit in Europe!
Did you know facts about the Royal Life? Kate Middleton Is ‘Every Inch the Businesswoman’ and ‘Not Afraid to Push Boundaries,’ Says Royal Expert
Kate Middleton is the new Princess of Wales. A royal expert says Kate is “every inch the businesswoman” during a recent royal engagement. Review Royal Life and Lifestyle News International – Lassi Pensikkala, Creator of AmerExperience.com with his wife Germania Romo. Content curator Lassi Pensikkala: “We search and select for you interesting, relevant, and entertaining… Continue reading Did you know facts about the Royal Life? Kate Middleton Is ‘Every Inch the Businesswoman’ and ‘Not Afraid to Push Boundaries,’ Says Royal Expert


