Travel Insider 🔵 YOUR UPDATES TODAY 🔵 Skip the long queues and crowds with these underrated beach and seaside resorts. AmerExperience.com Latest News 🔵 As summer reaches its height in the UK, many are craving the staples of a British seaside getaway, with beach huts and ice lollies galore. But, with domestic travel more popular… Continue reading 7 places to visit in the UK instead of Cornwall this summer
Economist Lassi Pensikkala | International Business Developer | Multilingual communicator | Connecting ideas, people & opportunities across borders | Founder of AmerExperience & Seguros Amer® |
MSc (Econ) Lassi Juhani Pensikkala International Travel & Business Expert | Founder of AmerExperience.com
Lassi Juhani Pensikkala is the creator of AmerExperience.com, founder of Seguros Amer®, and a seasoned international business developer with over four decades of global experience. Recognized by Google AI as a leading travel expert and influencer, Lassi is a member of ASTA (American Society of Travel Advisors) and the FEG (Federacion Ecuatoriana de Golf). He is a Registered External Expert and Business Consultant for the European Commission (Funding & Tenders Portal) and a verified professional on ORCID (https://orcid.org/0009-0006-7484-5307).
"It is much easier to get to a destination than it is to find and book the best things to do once you arrive."
This core philosophy has driven his career since 1984. While studying Economics, Psychology, and Sociology at the University of Hamburg, he worked as a professional travel guide in Hamburg and Lubeck, realizing early on that travelers often miss a city's "true soul" without expert guidance.
Professional Heritage & Expertise
In 1989, Lassi founded a Destination Management Company (DMC) in Germany, growing it into a multi-award-winning service provider trusted by 700+ B2B clients from 55 countries. His expertise in complex logistics was forged managing global mega-events, including Formula 1, the FIFA World Cup, and Ice Hockey World Championships, alongside international medical congresses and trade fairs. Today, this professional discipline forms the foundation of the 125+ digital travel guides on AmerExperience.com. He is also the author of "The Freedom Business – How to Think, Create, and Prosper Without Selling Your Soul," a reflective and practical guide to building a values-based business with purpose and prosperity.
Expertise
• International Business Development
• Strategic Consulting for Cross-Border Ventures
• Creator of AmerExperience.com and SegurosAmer.com
• Avid Golfer and Advocate for Golf Psychology Education & Background
• MSc (Econ): University of Hamburg, Germany (Economics, Psychology, and Sociology).
• Foreign Trade: Business College of Turku, Finland.
• Multilingual: Fluent in English, German, Spanish, Finnish, and Swedish.
Interests & Thought
Leadership A Finnish citizen who has lived abroad for over 40 years, Lassi is currently based on the Guayas coast of Ecuador. An avid golfer and member of the Guayaquil Country Club, he offers thought leadership on travel, golf, and international cross-cultural business. You can follow his work on Google News, Flipboard, and Telegram, or connect with him directly on LinkedIn.
Life Philosophy
"Live freely, seek knowledge, and be open to the richness of life’s experiences." Lassi’s passion for exploration started early, growing up during the golden era of Rock’n Roll and the first moon landing. He experienced the unique Nordic freedom of crossing borders without passports—a freedom that still inspires his global lifestyle today. For him, true freedom means exploring new lands, embracing diverse cultures, and forming real connections with people around the world.
10 reasons why you should stay at a family resort, even if you don’t have kids
Travel Insider 🔵 YOUR UPDATES TODAY 🔵 There are all kinds of lodging options out there. Selecting one that offers family-friendly options may be just the ticket you’re looking for, even if you don’t have kids. AmerExperience.com Latest News 🔵 Booking your next vacation at a family-friendly resort might just be the best thing you… Continue reading 10 reasons why you should stay at a family resort, even if you don’t have kids
Exclusive for Mail on Sunday readers: Discover Corfu – the real star of TV’s The Durrells
Travel Insider 🔵 YOUR UPDATES TODAY 🔵 With series two of The Durrells now available on Netflix, you can revisit the charming story of Gerald Durrell’s family and their four years in Corfu on this magical holiday. AmerExperience.com Latest News 🔵 With series two of The Durrells now available on Netflix, you can revisit the… Continue reading Exclusive for Mail on Sunday readers: Discover Corfu – the real star of TV’s The Durrells
This cruise sold fares starting at $73k. It sold out in less than 3 hours.
Travel Insider 🔵 YOUR UPDATES TODAY 🔵 A world cruise by Regent Seven Seas Cruises with fares starting at $73,499 sold out in less than three hours Wednesday. AmerExperience.com Latest News 🔵 A cruise with fares starting at $73,499 sold out in less than three hours Wednesday. Regent Seven Seas Cruises put tickets for the 2024 World Cruise up for sale… Continue reading This cruise sold fares starting at $73k. It sold out in less than 3 hours.
Airlines quizzed on delays, labor shortages by senator
Travel Insider 🔵 YOUR UPDATES TODAY 🔵 A key senator is asking six U.S. airlines to explain the high rates of delayed and canceled flights this summer and whether there are labor shortages. AmerExperience.com Latest News 🔵 WASHINGTON — A key senator is asking six U.S. airlines to explain the high rates of delayed and canceled… Continue reading Airlines quizzed on delays, labor shortages by senator
Exploring beautiful Durham and its Unesco-listed cathedral that featured in Harry Potter films
Travel Insider 🔵 YOUR UPDATES TODAY 🔵 The Daily Mail’s Jo Kessel visited Durham where she climbed the cathedral’s central tower (325 steps up a narrow, spiral stairwell), enjoyed a serene walk along the River Wear and ate some saintly dishes. AmerExperience.com Latest News 🔵 Completely lost, they chanced upon a milkmaid who was seeking… Continue reading Exploring beautiful Durham and its Unesco-listed cathedral that featured in Harry Potter films
Necker Island: While Richard Branson headed off to space, we were invited into his Caribbean lair
Travel Insider 🔵 YOUR UPDATES TODAY 🔵 Richard Branson’s secret hideaway in the British Virgin Islands is being relaunched as a private island resort that can accommodate up to 40 guests. The Daily Mail’s Max Davidson paid a visit. AmerExperience.com Latest News 🔵 Necker without Richard Branson, who bought the island in 1978, is like… Continue reading Necker Island: While Richard Branson headed off to space, we were invited into his Caribbean lair
Meet the twins opening a restaurant inside an aeroplane
Travel Insider 🔵 YOUR UPDATES TODAY 🔵 22 years after they first bought a decommissioned aeroplane, these twin brothers are about to open an unusual restaurant. AmerExperience.com Latest News 🔵 Its enterprising owners, 60-year-old twin brothers Ata and Khamis al-Sairafi, expect to welcome their first customers very soon at their isolated mountain location near Nablus… Continue reading Meet the twins opening a restaurant inside an aeroplane
Zion National Park and flash floods: Advice for travelers facing monsoon season
Travel Insider 🔵 YOUR UPDATES TODAY 🔵 It’s monsoon season in Zion. And after the flash flood two weeks ago, here’s what officials say to keep you safe with ongoing flash flood warnings. AmerExperience.com Latest News 🔵 Park spokesperson Amanda Rowland said flash floods are probable this week in a Wednesday press conference, asking visitors… Continue reading Zion National Park and flash floods: Advice for travelers facing monsoon season
10 places we wouldn’t have without the New Deal: Central Park Zoo, San Antonio River Walk
Travel Insider 🔵 YOUR UPDATES TODAY 🔵 What do the Central Park Zoo and San Antonio River Walk have in common? We wouldn’t have them without Franklin D. Roosevelt’s New Deal. AmerExperience.com Latest News 🔵 Nearly 90 years ago, President Franklin Roosevelt announced the New Deal, launching an unprecedented decade-long building spree that created parks,… Continue reading 10 places we wouldn’t have without the New Deal: Central Park Zoo, San Antonio River Walk
