‘Our athletes have huge hearts and care about giving back’
The inside story of how the Rory McIlroy-headlined TaylorMade Driving Relief – our first taste of live golf for two months – came about
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by Alex Perry | May 14, 2020 | Tour
There was plenty of excitement when the TaylorMade Driving Relief charity match was announced. The 18-hole skins showdown at Seminole Golf Club will see Rory McIlroy and Dustin Johnson take on Rickie Fowler and Matthew Wolff at Seminole Golf Club in Florida.
Related: Everything you need to know about TaylorMade Driving Relief
And if you’re anything like me, you were wondering why those four players in particular were chosen. So I asked TaylorMade CEO David Abeles, the brains behind the idea, how the whole thing came about.
“Getting the athletes on board was perhaps the most progressive part of this whole process,” Abeles tells NCG in phone call from his home near the company’s headquarters in Carlsbad, California.
“We first had a conversation with Rory, being World No 1, and he fell in love with the idea. He couldn’t wait to get started and give back.
“One of the things we’re very proud of with our athletes is they’ve got enormous hearts, they’re relatable, and they care deeply about helping the game. And these four athletes in particular are going to do a wonderful job.
— Read on www.nationalclubgolfer.com/news/taylormade-driving-relief-charity-story/
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